This guide walks you through building an entry-level content strategist resume that highlights relevant experience and practical skills. You will learn how to present internships, projects, content measurements, and tools so hiring managers see your potential quickly.
Building a Content Strategist resume?
Skip the blank page. Start with a template built for this role, then tailor it for each job you apply to.
Content Strategist Resume Template
Preview the template, then edit it in JobCopy for your experience.
Tip: use the template as a starting point, then swap in your own numbers and project names.
Entry-level Content Strategist Resume: Quick overview
An entry-level content strategist resume should show that you can plan, create, and measure content to meet business goals. Focus on concrete examples from internships, class projects, freelance work, or volunteer roles that show audience thinking and measurable outcomes.
Entry-level Content Strategist Resume: Header and contact
Place your name, job title, location city and state or country, phone number, and a professional email at the top so recruiters can contact you without hunting. Add one link to your portfolio or a public content repository and one link to your LinkedIn profile, and make sure both are up to date and relevant.
Entry-level Content Strategist Resume: Summary or objective
Write a two-line summary or objective that states your background, the type of role you want, and a key strength that matches the job posting. Keep it specific, for example mention content planning, user research support, or analytics experience so the recruiter immediately understands your fit.
Entry-level Content Strategist Resume: Experience and projects
List internships and relevant projects with job-like descriptions that start with a strong action verb and include outcomes when possible, such as page views, engagement rates, or conversion lifts. For class or portfolio projects describe the problem you addressed, your role in planning and execution, and the measurable result or learning, so even unpaid work reads like professional experience.
Entry-level Content Strategist Resume: Skills and tools
Group skills into categories such as Content Strategy, Analytics, Content Tools, and Writing so readers can scan quickly and see your core capabilities. Include specific tools you know like Google Analytics, Search Console, a CMS you used, Figma for content design, and any SEO or editorial workflow tools you used regularly.
Entry-level Content Strategist Resume: Education and certifications
List your degree, school, graduation date or expected date, and relevant coursework such as UX writing, digital marketing, or information architecture when space allows. Add short certifications that matter to content strategy roles, for example analytics or SEO courses, and include the issuing organization and completion date for credibility.
Entry-level Content Strategist Resume: Formatting and ATS
Keep formatting simple with clear section headings, consistent fonts, and bullet points so both humans and applicant tracking systems can parse your resume easily. Save the file as PDF unless the job asks for Word, and avoid decorative elements that can break parsing, such as text boxes or unusual tables.
Entry-level Content Strategist Resume: Action verbs and metrics
Use concrete action verbs like planned, mapped, tested, edited, and analyzed to describe your work and avoid vague verbs such as helped or supported. Pair verbs with metrics when possible, for example increased email click rate by X percentage, reduced task completion time, or grew page engagement, so your contributions are clear.
Entry-level Content Strategist Resume: Example bullet points
Write bullet points that follow a problem, action, result structure so each item reads as a mini case study and shows impact rather than just tasks. For instance, describe the audience problem you addressed, the content solution you built or recommended, and the measurable outcome or insight you gained from analytics.
Entry-level Content Strategist Resume: How to tailor for a job posting
Scan the job description for 3 to 5 recurring keywords and mirror those terms naturally in your experience and skills sections so your resume reads like a strong match. Replace a generic task with a targeted version that uses the employer language and shows you focused on the same priorities, such as editorial calendars, content mapping, or conversion optimization.
Best Practices
Lead with a short resume summary that states your interest in content strategy and one measurable result or key skill, so recruiters know your focus immediately. This helps contextualize internships and projects for hiring managers who want to see strategy thinking.
Show 2 to 4 portfolio pieces with a one-line context and a single metric or outcome for each piece, so interviewers can evaluate your thinking and results quickly. Use a dedicated portfolio page or a concise PDF to keep examples easy to access.
Quantify wherever possible, using numbers for traffic, engagement, or audience testing results, and add the time period for context, so your impact is verifiable. If a metric is unavailable, describe qualitative user feedback or the test method you used to validate a change.
Prioritize readability by using 10 to 12 point body font with clear headings and 3 to 5 bullet points per role, so reviewers can scan your resume in 6 to 10 seconds. Keep the resume to one page if you have less than 5 years of experience, unless a substantial portfolio requires extra space.
Common Mistakes to Avoid
Additional Tips
- 1Prepare three STAR stories about content problems you solved, focusing on situation, task, action, and result, so you can expand bullet points into interview anecdotes. These stories help you move from written resume claims to concrete verbal examples.
- 2Tailor one paragraph in your cover letter to explain how a featured portfolio piece matches the employer's goals, so hiring managers have a clear line from your work to their needs. That connection reduces guesswork and shows you thought about how your experience maps to the role.
- 3Keep a separate one-page achievement list with links and short notes you can paste into applications when required, so you avoid editing the main resume for each job beyond keyword alignment. This saves time and ensures you always have accurate metrics and dates at hand.
Final Thoughts
A strong entry-level content strategist resume focuses on audience problems, the content choices you made, and the results or learnings from those choices. By organizing your resume around clear examples, measurable outcomes, and relevant tools, you make it easy for hiring managers to see your readiness for a content strategist role.